How To Price a Product in 3 Simple Steps

Pricing a product is one of the cornerstone decisions you will make as a business owner. The prcing model you chose impacts virtuallly every part of your business.

It also affects your customers. Price sensitivity is one of the key factors surounding companies’ pricing choices. Customers are well informed about their purchases now, and they are sensitive to price because they want the maximum benefits for their money and time.

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